The ugly duckling of bike sharing.

April 19, 2010 at 1:05 pm 1 comment

GOOD recently reported on the early successes of Dublin’s bike sharing program, Dublin Bikes. Only 2 of the 450 were “pilfered” in the first six months of the program, which is impressive relative to some of the other less fortunate bike sharing programs worldwide.

Why haven’t more bikes been stolen? “It helps that the bicycle is ugly,” writes the Global Post, among other reasons.

April 19′s daily design idea is smart design isn’t always beautiful design.

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Celebrate with yellow. The top drawer of low resolution.

1 Comment Add your own

  • [...] Experimentation with classic forms also draws a certain amount of celebratory attention to transportation alternatives, for example the bicycle. That’s not to say that unattractive forms don’t have their benefit as well; just ask Dublin about their bike sharing program. [...]

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