Name that color.

June 12, 2010 at 1:02 pm 1 comment

via Core77 (May 10, 2010):

“You can’t own colors, but you can darn sure own the numbers people use to refer to colors. Since the ’60s Pantone has made a tidy business doing just that, and today they launch the Pantone Plus Series, an updated replacement for the Pantone Matching System. The Plus Series “supercharges [the Matching System] with a host of new features, colors and digital tools,” including a sexy iPad app.

“…What I’d like to see in the future: Pantone coming up with a numerical system to quantify human emotion. We’d see police reports stating “suspect indicates he was feeling Rage 264,” your spouse could tell you she’s feeling a 20% Grey Sadness, or on your birthday you could say “This is the best gift ever, I feel total Joy 5717-C!”

June 12’s daily design idea is there are a million ways to describe a color; what’s your preferred method?

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Entry filed under: Uncategorized. Tags: , , , , , , .

I love the (actual) lines in this piece! NYC gets fatter, browner, and drop shadow-ier.

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